Why aren't more business owners using this POWERFUL, ultra-Effective Marketing Approach?

Let's face it - the landscape has changed. It's no longer okay to just have a website.  It's no longer okay to have a website without new, relevant content.  In fact, it's not even okay to just make it to page 1 of Google nowadays.  Lots of businesses can do that.

No, the key these days is to not only land on page 1 of Google, but to dominate page 1 of Google.  What's the surest way to get there?  Web video.  Yes, web video.   Why?  Consider this:

• 62% of Americans are viewing videos online.  YouTube alone has 125 million active users.
• Among people 18-29 (your current and future customer base), a whopping 89% watch web video overall and 36% watch web video every day.
• Google loves video, and it routinely places several videos on page 1 for organic searches of keywords related to your business.
• Video adds depth to your story, builds trust and positions you as an expert in your industry.
• Video conveys emotion in a way that articles and plain text on your website could never match, which is critical since people make buying decisions based on emotion.
• And, most importantly, adding videos to your website converts visitors into customers.

Interestingly enough, despite the power and reach of web video, only a small percentage of businesses overall have incorporated it into their marketing approach thus far.  Early adapters, though, like Kentucky Accident Attorney Mike Schafer, are using web video and watching their businesses take off while building huge advantages over their competitors.  Schafer worked with Fairfax Video Studios to help him produce videos for his website and was floored by the results. 

"Since I added video to my site, my business has exploded," Schafer said.  "I can count six new six-figure cases from clients who hired us simply because they watched and listened to my videos.  Video absolutely works and has made me a believer."

So what does this mean for the savvy businessperson?  Opportunity.  The opportunity to be on the front edge of the next big thing, just like the forward-thinking professionals 15 years ago who decided it made sense to invest in having a website built before most people even really knew what the internet was.

The key with web video, much like a website, is that it not only has to look good, but it also needs to be optimized to draw visitors in and then convert them into customers, which means it's a good idea to get a professional's help.

The best web videos:

• Are recorded in high definition.
• Have crystal-clear audio.
• Feature bright, even lighting.
• Are compelling and interesting.
• Are professionally edited.

So, do yourself and your business a favor - make web video an integral part of your marketing strategy.