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6/16/2010
Mindy Weinstein
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The Difference Between the Big Screen and the Computer Screen

How you frame your shots will have a great affect on your Web video. The fundamental difference between the way video is made for large screens and the way it should be made for computer screens has to do with how viewers digest the shots.

On a large screen, you can have long, slow, panning shots because the screen size allows the viewer to study all the details. This is not the case with Web video, as it does not allow viewers to pick up on details, causing them to quickly become bored with the shot.

That is why close ups work so well for Web video. It gives the viewer the largest amount of visual information on smaller formats. Also, when shooting your close up, try to use a tripod or other stable shooting surface as high compression Web video has a hard time processing great amounts of movement. The high compression and movement can cause pixilation around the edges of where the fast motion is happening.

Try and use fewer effects as well, as they can become pixilated under the high compression that most Web video requires. In addition to pixilation, too many effects can be distracting to your viewers and take away from the message you are trying to convey.

Knowing the difference between what works on the Web and what works on the big screen will help you in developing quality Web video.

At the Fairfax Video Studio, we are always conscious of what shots we use to create your video in order to give it the highest quality possible. Contact us today at 877.477.STUDIO to find out how we can help you with your video production needs.


Category: YouTube Video Marketing


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