Fairfax Video Studio

The Many Forms of Web Video

What is considered a video?  If the viewer can click “play” and then effortlessly gain information, this is a video.  Video is a must nowadays and it doesn’t have to be an inconvenience.  While we recommend creating high-definition videos to impress your potential clients, there are other ways to get started. 

• With a few short steps, you can turn a PowerPoint presentation into a converting tool.  Throw in some music, transitions and voiceovers and you have the basic components for web video.  Your potential clients will be able to sit back while the information they sought is presented to them.  Effective?  Perhaps better than nothing, but not overly impressive.

• Many computers today come with webcams built into them.  You can use this to record yourself speaking and have it online in a matter of minutes.  This is a nice way to add a personal touch, but it is better used for things like video blogs. 

There are many ways to add video to your site quickly, but you should consider that your competitors might be using high-definition video.  If potential clients see a PowerPoint presentation on your site and a professionally done video on a competitor’s site, it could effect their decision on who to patronize.

Creating a professional video doesn’t have to be a hassle or expensive.  You can come into the Fairfax Video Studio, or we will come to you.  If you are not comfortable on camera or do not have time, we have spokesmodels ready to deliver your message.  For more information, call us today at 877.477.STUDIO or fill out a contact form.