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Blog Category:

Web Video Marketing

2/26/2010
Mindy Weinstein
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Your Clients Are Watching Online Videos

It has been estimated that sixty-two percent of people in the United States are watching online videos.  This percentage translates into millions of individuals.  How many of them are your prospects?

Web video is a great marketing tool for businesses, as it offers many benefits, including a means to build trust and convert more clients, (read our article, Benefits of Web Video, to learn more).  It is a powerful way to market online and has the potential to reach a wide audience at a cost effective price.

As technology continues to progress, people want information faster and faster.  Online video allows them to find what they are looking for quickly and without having to scroll through pages of text.  When you use Web video to get more clients, you are able to add depth to your story and give your prospects the chance to get to know you, before ever picking up the phone or walking into your office or store.
 
YouTube, which dominates online video, has taken the spot as the number two-search engine.  It gets well over a billion views each day. Using sites, such as YouTube, just increases your online exposure that much more.

Online video is here to stay and will only continue to grow.  Call us today at 703.928.8257 to find out how you can use Web video to increase your business.



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