Excuse to Not Have Video #3: No One Wants to Listen to Me

There is a common misconception that videos are only for big corporations, and that no one wants to listen to small business owners. The truth is that with the Web, consumers have greater access to small business advertising today than ever before. Online video gives small business owners a personable and powerful way to introduce their company to their potential clients. Fairfax Video Studio, a DC based video production company, is working with small businesses to help them use video effectively on their websites. Fairfax Video Studio can even provide links to your videos on YouTube to help direct video viewers to your site.

Take a look at these statistics gathered by comScore on the growth of the U.S. online video market from December 2009 to December 2010:

• Average daily unique viewers rose from 67.3 million to 88.6 million viewers.
• Viewing sessions have increased by about 700 million from 5.1 to 5.8 billion.
• Videos per viewer went from 187 to 201.
• Hours per viewer has gained a full 1.5 hours, going from 12.7 to 14.2 hours.
• Online viewers were exposed to 5.9 billion ads just in the month of December, which accounts for about 70% of the online population.

The statistics confirm that consumers love online video. With such an increase in views over a one year period, just imagine what next years stats will look like- especially with video capable smartphones becoming more commonplace. Smartphones are capable of streaming high quality online video and represent the future of media consumption.

Staying ahead of the competition means staying ahead of the curve - don't procrastinate any longer. Call us for a consultation today at 877-477-STUDIO. Don't forget to order a copy of our free Video Marketing DVD.