How to Take What's On Paper And Turn It Into Interesting Video

One of the biggest mistakes an amateur videographer often makes is failing to take what is on paper and adequately translating it into interesting video. Trying to mold a story idea or written script into a well thought out cinematic experience can be overwhelming at first, but with a few helpful tips in mind it can become easier and turn into a fun experience.

The first tip is to make sure that you have a full understanding of the story or idea that you are trying to produce. More specifically, you need to know how the piece should flow, including where it’s key plot points rest. Really, a video is just a story told with visuals, so most plot structure rules that apply to the written word also apply to video production.

After the story has been established and has been worked through to the point it can be translated to video, then you need to focus on the visual appearance of the actors and shooting locations. You should put a lot of thought into what the actors will be wearing, because it is bound to communicate something to the audience (and you want to make sure you like what it says)!

It is important to dress your actors in such a way that will speak to the overall feel of the video. For example, if you are shooting an informative video on your company, the speaker’s outfit should provide a clean, professional and sharp look. On the other hand, if you are shooting a short film about a college relationship you would want to dress your actors in a fashion that would be found on a campus in Anytown, USA.

Once you can fully visualize both the path a story will take and how you are going to paint the visual aspects of it, then you are ready to shoot. If you have all the background done, shooting becomes the easy part and is actually more enjoyable.

At the Fairfax Video Studio, we are experts in producing video that will communicate the right message to your clients. To find out more about how we can help you with your video production needs, contact us today at 877.477.STUDIO.